American Express Careers

Manager, Member Get Member (MGM) Product Development, EDA

Burgess Hill, United Kingdom
Digital Commerce Marketing

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Job Description

 
Don’t just work for a market leading global company. Help grow one. 
 

Member Get Member is American Express’s global acquisition referral programme that taps into the passion our Cardmembers have for the brand and turns it into an acquisition opportunity. Through MGM, consumers and small businesses can recommend their friends, family and colleagues – the programme engages our Cardmembers, allowing them to unlock true value for their friends with unique enriched offers, while earning rewards for themselves.

 

At the heart of our referral programme, is a personalised referral link, which is unique to each Cardmember. It is integrated into the Refer a Friend microsite, the American Express Mobile App and other Customer touchpoints, enabling Cardmembers to share the referral link seamlessly through a variety of options. MGM is the fastest growing card acquisition channel for American Express globally and will continue the growth trajectory in 2018, given the strong underlying economics, relative underpenetration of the Cardmember base  and significant appetite for investment.

 

This position will report into the Director, Member-get-Member within Enterprise Digital and Analytics (EDA) and is critical to MGM’s ambitions of accelerating growth by evolving the MGM API and taking ownership of channel development by integrating MGM into multiple internal and external channels such as Partner Platforms, Loyalty Platforms, Social Channels, etc.

 

Responsibilities

  • Lead development of roadmap to integrate MGM with new channels
  • Provide thought leadership on evolution of the MGM API and streamlining of content management
  • Partner with Technology teams in an agile environment to translate business objectives and ensure product delivery per roadmap
  • Partner with digital acquisition leads across markets to support and ensure prioritization of MGM deployment
  • Define and develop user stories to support new product capabilities and attend agile planning ceremonies.
  • Partner with MGM analytics to set-up tests, end-to-end tracking and reporting
 

Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.

 

 

Qualifications

 

Skills & Qualifications

  • Experienced Product Owner, well versed with user story creation, backlog grooming, sprint planning etc.
  • Experience of collaborating with Technology partners, working as a core member of an Agile team and strong knowledge of Agile tools and methodologies
  • Strong technical experience in developing both back-end and front-end capabilities.
  • Experience in defining the UX/ UI for digital experiences. Passion for design and UX is highly valued. Ability to develop high fidelity mock-ups is a bonus.
  • Strong understanding of lean hypothesis testing techniques for quick, iterative designs
  • Superior relationship building and management skills, strong experience in influencing without authority with key internal and external stakeholders and partners at a local and international level
  • Highly collaborative, values strong team dynamics and is proactive in supporting market partners
  • Exceptional problem solving skills to find solutions to challenges or barriers in ambiguous environments
  • Proven track record of driving results within digital space; takes personal accountability for achieving individual and shared acquisition goals
  • Exceptional analytical skills and ability to interpret various data to drive strategy and innovation
  • Strong knowledge and/or experience in developing and managing referral programs a plus. 
 

Why American Express?

Talk to our people and you’ll find out what we’re really all about. Open, creative, risk-taking, collaborative and innovative are just some of the expressions you’ll hear. It’s our culture that makes American Express an outstanding place to work, and a big part of why we regularly win best workplace awards all over the world including recognition amongst the World’s Best Multinational Workplaces by Great Place to Work and Glassdoor’s 2017 Best Places to Work.  If you’re ready to take on a challenge and make an impact, you owe it to yourself to launch or grow your career here.

 


ReqID: 18000646
Schedule (Full-Time/Part-Time): Full-time
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