American Express Careers

Asst. Manager - Acquisition Marketing

Taipei, Taiwan
Digital Commerce Marketing

Job Description

Assistant Manager - Acquisition Marketing


Job Responsibilities:
  • Planning specific cards acquisition strategy, marketing campaigns including online and offline channels
  • Measuring the performance of campaigns to drive the channel efficiency
  • Acquisition strategy initiatives
  • Planning and executing acquisition campaigns
  • Measure monthly performance including card numbers and spend behaviors.
  • Identify market trend and insights
  • Optimize acquisition funnels
  • Maintain and manage good relationship with partners


  • 8+ working experience in marketing or business development
  • Strong analytical skills and data-driven thinking
  • Exceptional in Office Word, Excel, PowerPoint, Access
  • Look into details and have strong interpersonal skill
  • Partnership/relationship management and experience in luxury/finance industry are preferred
  • BS/MS degree in marketing, business or a related field  
Why American Express?
There’s a difference between having a job and making a difference.
American Express has been making a difference in people’s lives for over 160 years, backing them in moments big and small, granting access, tools, and resources to take on their biggest challenges and reap the greatest rewards.
We’ve also made a difference in the lives of our people, providing a culture of learning and collaboration, and helping them with what they need to succeed and thrive. We have their backs as they grow their skills, conquer new challenges, or even take time to spend with their family or community. And when they’re ready to take on a new career path, we’re right there with them, giving them the guidance and momentum into the best future they envision.
Because we believe that the best way to back our customers is to back our people.
The powerful backing of American Express.
Don’t make a difference without it.
Don’t live life without it.
Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.
American Express has been awarded and recognised “Aon Hewitt Best Employer for Women 2017” and “Best Employer Hong Kong” seven consecutive times. Join us and you’ll soon see why.

ReqID: 19002896
Schedule (Full-Time/Part-Time): Full-time
Date Posted: Apr 18, 2019, 2:51:02 AM