American Express Careers

Analyst - Middle Market Customer Marketing

Phoenix, Arizona
Digital Commerce Marketing

Apply Get Referred

Job Description

American Express Global Commercial Services (GCS) is the leading provider of payments for corporations of all sizes globally. In GCS, the US Middle Market is the largest and fastest growing segment and a major focal point for the business. The Middle Market Customer Marketing team is focused on deepening relationships with our customers through a personalized treatment fueled by customer behaviors and external data (triggers)
 
This Analyst will support the Senior Manager in the Marketing strategy of an Account Development team to grow spend and engagement of our customers through consultative business-centric dialogue. This role involves lead generation, Account Development (AD) engagement (i.e. contests), and some data analysis. S/he will closely collaborate with various groups across the business including Account Development, Information Management, and Data Strategy and Insights.
 
Key Responsibilities:
  • Support channel management and customer marketing strategy, including segmentation, targeting, and messaging
  • Execute and evolve monthly campaigns by leveraging qualitative and quantitative data to identify insights and growth opportunities
  • Drive engagement with AD through contests and workshops
  • Develop internal collateral and trainings for AD


Qualifications

  • 1 – 3 years of relevant work experience
  • Analytical thinker who is interested in evaluating data and making informed recommendations
  • Ability to quickly build relationships and communicate with cross-functional teams
  • Strong organizational and project management skills
  • Self-starter who can operate autonomously and is resilient in a dynamic environment
  • Strong MS PowerPoint and Excel skills
  • Previous experience working with Sales or Account Development a plus
  • Digital marketing or operations experience a plus

Educational Requirement:

  •  Bachelor Degree, business or marketing preferred


ReqID: 19010541
Schedule (Full-Time/Part-Time): Full-time
Date Posted: Jun 7, 2019, 5:14:08 AM
Apply Get Referred