Director - US Commercial Prospect Analytics

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Job Description

The ‘US Commercial Prospect Analytics’ Team is part of the Global Commercial and Merchant Analytics (GCMA) Team in Enterprise Digital and Analytics group within American Express.  

GCMA is responsible for targeting, acquiring, engaging and retaining commercial prospects over online and offline channels and delivering world-class analytics, insights and data products for the Global Commercial Services and Global Merchant Services. In this role, you will be challenged with designing and creating world class customer marketing analytics in close partnership with partners from the international markets for GCS.  The person will perform data analysis, synthesize conclusions, communicate and present recommendations to the partners. The position is part of a highly collaborative environment, interacting with and influencing partners across the Global Commercial Services business at American Express

 
Responsibilities:
  • Lead a cross functional team to create analytics driven strategies and commercial capabilities for Amex prospects in US market
  • Enable decision making across Sales driven channels exploring big data and advanced analytics techniques. This includes:
    • Developing insights into prospect behavior and introducing new approaches to transforming complex behavioral data into actionable information for acquisition
    • Improve data quality and drive profitable targeting across Tele sales and Field channels
  • Independently manage cross-collaboration among marketing, capabilities, and modeling teams to ensure analytics and data science-based strategies are appropriately incorporated and deployed
  • Proactively advise business partners on data-driven strategies for key strategic priorities


Qualifications

  • Master's or higher Degree in a quantitative field required
  • Strong analytical, quantitative, thought leadership, and project management skills with a demonstrated proficiency in managing multiple projects simultaneously
  • Proven ability to translate analytical results into data-driven business strategies
  • High quality written and oral communication skills with ability to synthesize key points/priorities and influence business decision making
  • Demonstrated ability to work independently and across a matrix organization partnering with capabilities, decision sciences, technology teams and external vendors to deliver solutions at top speed
  • Proven ability to build strong cross-functional relationships, and extensive experience engaging with and influencing partners across various functions


ReqID: 19016533
Schedule (Full-Time/Part-Time): Full-time
Date Posted: Sep 10, 2019, 1:26:42 PM